Tradenark Glossary Terms - helpful related terms
Dilution
Definition:
A type of infringement of a trademark in which the defendant's use, while not causing likelihood of confusion, tarnishes the image or blurs the distinctiveness of the owner's mark.
Trademark Registration
Definition:
Involves the establishment of rights in a mark based on legitimate use of the mark.
Madrid Protocol
Definition:
Is an international treaty that allows a trademark owner to seek registration in any of the countries that have joined the Madrid Protocol by filing a single application, called an international application.
Functionality
Definition:
That aspect of design that makes a product work better for its intended purpose, as opposed to making the product look better or to identifying its commercial source.
Trademark Application
Definition:
A document by which a person requests a federal trademark registration.
Fair Use
Definition:
A defense to a charge of copyright or trademark infringement.
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